New season, same passion: Itinera and Derthona Basket together again for the 2025-2026 championship
07 November 2025Founded in 1955, Derthona Basket has undergone a long period of growth that has led it, in its 70th anniversary year, to compete in its fifth Italy’s top league championship, following its historic promotion in LBA in 2021.
Once again, for the 2025-2026 championship Itinera is taking to the court alongside Derthona Basket, of which it is the Exclusive Sponsor. The sponsorship is shared with the ASTM Holding company and with its subsidiaries, Sinelec and Sina, which serve as the Group’s construction and engineering firms, respectively.
Derthona Basket is facing this new season with a roster that strikes a balance between experience and talent, welcomed at the “Cittadella dello Sport”, a recently inaugurated hub that will be the home of its sporting activities, both for the first team and the youth sector. Derthona Basketball Lab, indeed, with a 50% increase in membership in five years, is the driving force behind the club’s development and a reference for technical and values-based training in Italian basketball.
Thanks to all this, the Derthona galaxy looks to the future with ambition, constantly renewing its sporting, digital and relational strategies and its commitment to sporting results and the territory.
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